Indeed, Apple’s much talked about entrance into the market of foldable phones appears to be getting closer and closer, because Apple is reportedly ready to present its first ever foldable iPhone in September. The information has already been leaked that Apple will hold a presentation of its new products on September 9, 2026, and that the much-awaited foldable iPhone will be among the products being introduced.
The new model of the iPhone is expected to go on sale under the name iPhone Fold or iPhone Ultra. It will be designed using the book style mechanism which will allow unfolding the phone and using a screen which is similar to the one in a small tablet.
Even though there is no official confirmation from Apple regarding the existence of the device as well as its features, it is expected to become a premium model of the iPhone. This is going to mark a significant shift in strategy of Apple, because until recently Apple has stayed away from the market segment which already had Samsung, Google and Motorola devices.
Moreover, this event might come at a time when Apple has been shifting towards a different approach concerning its iPhone line of products. Sources claim that Apple might separate the launch dates for the new iPhone 18 line, with the Pro line and foldable phones becoming available in late 2026, while the rest will follow in 2027.
As things stand, Apple’s next major hardware moment would happen on September 9. If everything goes as planned, the unveiling of the new phone might prove to be one of Apple’s largest hardware launches in recent history.
